Keynote Speakers for Sales Leaders
Equip Your Sales Leadership Team with the Systems, Psychology, and Belief to Lead at the Highest Level


Sales leadership has never been harder.
Markets are uncertain. Teams are tired. And performance gaps are showing up faster than ever. In the middle of it all is you:
The leader expected to inspire others—without burning out yourself.

That’s why sales leadership events need more than inspiration. They need operational clarity and conviction—the kind Jason and Mary Forrest deliver.
As trusted keynote speakers for sales leaders, they don’t just speak to the job. They speak to the pressure, the pace, and the potential of high-level sales leadership.
What Sales Leaders Need Isn’t More “How-To” Advice
If you’re leading a team, you’re already drowning in dashboards, strategy decks, and CRM updates.
What’s missing isn’t data—it’s belief clarity. Decision psychology. A system for leading people who resist coaching, ignore priorities, and hide behind “it’s the market.”
Jason and Mary help sales leaders:
- Stop playing sales therapist—and start coaching with precision
- Learn how to manage belief, not behavior
- Build a culture where accountability and autonomy actually coexist
- Stop reacting to fire drills—and start leading from structure
- Lead themselves first—so they can lead others with power
This isn’t a motivational talk. It’s leadership reconstruction from the inside out.
This keynote is built around the most common breakdowns we see in the field:
Managers stuck in player/coach mode, with no time to develop people
Burnout from over-managing underperformers
Unclear coaching systems, leading to vague accountability
Fear-based leadership, where culture crumbles under pressure
Team inconsistency, with no framework to reset or re-align quickly
Jason and Mary expose the root causes behind these issues—and deliver tools that leaders can immediately use to restore clarity and control.
Built on the Same Foundation as the 5-Day Sales Challenge

Just like Jason’s 5-Day Sales Challenge transforms sales leaders, this keynote draws on the same core principles to help leaders create a culture of belief, clarity, and consistent performance.
Jason and Mary don’t just talk leadership—they train it.
In this keynote, your sales leaders will learn:
- How to identify belief breakdowns that sabotage decision-making and coaching effectiveness
- How to tie coaching moments directly to revenue outcomes, so your leaders can prove the ROI of their 1:1s
- How to drive results without pressure, by leading from identity and belief, not urgency and fear
- How to apply the proven Category 1-2-3 buyer framework internally—to diagnose and develop different types of salespeople with precision
The result? Leaders leave with clarity, structure, and a deeper sense of purpose—without the overwhelm.
What Sales Managers and VPs Will Learn
Every leadership keynote is customized—but here are outcomes we deliver again and again:
You’ve told your reps what to do.
Jason and Mary show you how to shift why they do it.
Because the right coaching moment isn’t when the rep underperforms. It’s when they start to question their own worth.
You can’t lead from exhaustion.
This keynote shows leaders how to set boundaries, install rhythm, and scale their thinking—so they stop reacting and start building.
Great sales cultures aren’t soft. They’re structured.
Jason and Mary give your leaders the scripts and cadence to create coaching conversations that drive performance—without creating tension.
“I’ve been leading teams for a decade. This was the first time I felt truly understood.”
“I finally have a system I can coach to—without chasing reps or playing babysitter.”
“I realized I’d been leading from fear. That shift changed everything.”
“This gave me language for conversations I’ve avoided for months.”

Who This Is For
Jason Forrest and Mary Marshall Forrest are available for:
This keynote equips leaders to build belief-based systems that scale—not just react to every performance dip.
Why Jason and Mary?

Jason Forrest is a sales behavior expert and coaching systems architect.
Mary Forrest is a leadership mindset specialist trusted by top executives across industries.
Together, they bring:
- Two decades of real-world sales performance expertise
- Frameworks tested with thousands of leaders
- Coaching tools that align mindset, metrics, and momentum
They speak your language. They understand your pressure. And they give you the tools to lead without losing yourself.
If you’re planning a Sales Leadership Summit, President’s Club Workshop, or Sales Kickoff with a leadership track—this keynote is the power move.
It’s not about motivating your managers.
It’s about making them free—to lead with clarity, confidence, and conviction.