Sales Leadership Masterclass
How to Build a Self-Motivated Sales Team That Wins Consistently
No new hires. No extra spiffs. No blaming the leads.
Just real coaching, identity-driven leadership, and a system that scales.
The truth is: most sales leaders don’t need more reports or meetings.
They need a shift in how they think, how they coach, and how they lead.
That’s what Jason Forrest gives you in the Sales Leadership Masterclass.
This is a live, tactical reset for sales managers and directors who are tired of chasing results—and ready to lead teams that deliver them.
What’s Really Holding Your Team Back?
It’s not your comp plan.
It’s not your market.
It’s not even your reps.
It’s belief. Misalignment. And coaching gaps that no spreadsheet can fix.
In this masterclass, Jason Forrest teaches you how to coach belief systems, not just behaviors—so you can stop babysitting underperformers and start building a team that owns their results.
In a 4-hour live virtual session plus a 1-hour Q&A group coaching call, Jason will guide you through the same tools he’s used to train high-performing leaders across homebuilding, B2B, SaaS, and real estate industries.
You’ll walk away with:
1. The Leadership Identity Shift
- Understand why most sales leaders fail to scale—and how to stop it
- Rewire your mindset from tactical manager to transformational leader
- Build the confidence and clarity your team will trust and follow
2. The Coaching Blueprint Jason Uses with Top Clients
- A plug-and-play framework for effective, consistent 1-on-1s
- How to ask the right questions and coach for commitment—not compliance
- Real-world examples of coaching moments that changed the trajectory of reps and teams
3. How to Drive a Self-Motivated Team
- What creates real accountability (hint: it’s not pressure or perks)
- How to create a team culture that wins even when you’re not in the room
- How to recognize and fix the silent belief gaps killing your conversions
4. Language That Gets Buy-In Without Begging
- Learn how to give feedback without defensiveness
- Say what needs to be said, even when it’s uncomfortable
- Use language that creates alignment, not resistance
This Is for You If…
Your team isn’t hitting quota—and you’re out of ideas
You’re spending more time managing emotions than growing the pipeline
You’ve tried motivation, tracking, and pressure—but results aren’t improving
You feel like a referee, not a coach
You want to become the kind of leader people follow without force
GET JASON'S WARRIOR SELLING BOOK—PROVEN TO REMOVE BUYER RESISTANCE AND CLOSE MORE DEALS
(When Traditional Sales Leadership Training Doesn’t)
Most leadership programs focus on what to do. Jason teaches you how to think—because that’s where real leadership starts.
This is about building belief in yourself, then passing that belief to your team.
The masterclass includes mindset principles from Jason’s full coaching system at FPG, but condensed into a high-impact, practical session you can implement immediately.
You’ll get the exact strategies Jason has used to help managers:
What You Get
This isn’t theory. This is how high-performance sales cultures are built.
“I went from managing activity to developing people.”
“I finally feel in control again—not overwhelmed.”
“This gave me tools I could use that same day—and my team noticed.”
Meet Jason Forrest
Jason Forrest is the CEO of FPG and creator of Warrior Selling® and Leadership Sales Coaching®. He was named the #1 Sales Trainer of 2025 by Global Gurus and has coached thousands of sales leaders across the world.
He’s not a theorist. He’s a sales practitioner who knows what it takes to coach belief, shift culture, and create freedom—both for the leader and the team.
